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Atlanta firm buys United Soccer Leagues

Just days after Major League Soccer said it would not purchase the embattled United Soccer Leagues, an Atlanta-based venture, NuRock Soccer Holdings, was unveiled Thursday as the new owner of the consortium of men’s and women’s developmental leagues.

One of the partners in NuRock is former Atlanta Chiefs defenseman Alec Papadakis, who along with real estate developer Rob Hoskins for an undisclosed price. Nike, which paid nearly $600 million last year for Umbro, which had been the main USL sponsor, will continue as a major sponsor.

NuRock, which is the investor of the Atlanta Blackhawks of the USL’s Premier Development League, has the rights to start USL-1 franchises in both Atlanta and Birmingham.

The Atlanta Silverbacks did not field a USL-1 team last year, citing economic reasons, but its Silverbacks women’s team in the USL’s amateur W-League reached the playoffs.

According to the Miami Herald, Miami FC of USL-1 might fold up its tent and go away because of the NuRock sale. The south Florida team’s ownership, Traffic Sports, also bid to purchase USL.

Here’s more on the internecine machinations that have been transpiring in USL for quite some time, and how NuRock’s deal might create even more chaos.


1 Where do Silverbacks stand in USL fiasco? | Atlanta Soccer News { 10.07.09 at 11:44 am }

[…] since the Atlanta-based NuRock Soccer Holdings Inc. was named the shock new owner of the USL system earlier this fall, franchises in USL-1, where the Atlanta Silverbacks played […]

2 The Sweeper: America’s Lower League Crisis Continues | Pitch Invasion { 10.08.09 at 7:46 am }

[…] since Papadakis’ Atlanta-based Nu-Rock Holdings controversially purchased USL earlier this summer from Nike, USL’s poor relations with their top flight ownership has come to the fore as […]

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